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News & opinion about digital marketing & branding Vol.I  Issue No.17
September 11, 2009
News & Opinion:
Content drives content that drives content.

I came across two articles on IKEA this weekend. The Swedish mega-brand is known for their propensity to attach umlauts to furniture names ...full story


German bloggers go big with journalism manifesto.

Fifteen of Germany’s most prolific bloggers have stirred up quite the hornet’s nest by releasing what they are calling “The Internet Manifesto. How journalism works today. Seventeen declarations.” ...full story


Brainstorming washed away. Crowdsourcing here to stay.

In the past, when a company wanted to improve a product or service, they would hold a internal “brainstorming meeting” ...full story


My search box is bigger than yours.

It’s no secret that companies make slight changes to their products to get you to use more of their products. ...full story


Featured Article:

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Strengthen Your Advertising with SEO Copywriting

Advertising should be part of any growing business. Regardless of what your business does, customers have to know about your product or service in order for them to use it. As the Internet becomes a primary source for consumer knowledge and increasingly, purchasing, it’s imperative that your company gets its message out through this medium. However, advertising on the Internet works differently than traditional advertising in that the customer must find the business instead of a business coming to the customer. ...full article

It's Called Brandcasting

The best way to build traffic to your website is by creating quality content and distributing it throughout the Internet. This improves your search rankings, generates inbound links, and enhances your online branding. That's what we do at Brandsplat. And for less than the cost of a typical PPC campaign.  Email Us or Call (800) 299-5498.