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THE
BRANDSPLAT REPORT
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News & opinion about digital marketing & branding Vol.I  Issue No.23
October 23, 2009
News & Opinion:
Picture video on your ecommerce site.

If you’re like many online business owners, you’ve probably looked at your e-commerce site recently and have seen room for improvement... full story


How to optimize video and why you should.

Eyeballs are drawn to video like bees to honey. Not only that, interesting video content can generate a healthy amount of link juice and serve as a portal to your website... full story


What’s all that tweeting doing to us?

Do you ever wonder how many hours a day the average person spends tweeting? Blogging?... full story


Matt Cutts gets a cut.

You gotta love a guy who follows up on a bet by posting a video of himself (below) getting a new hairdo by his fellow office mates on YouTube... full story


BRANDSPLAT VIDEO REPORT: Squeaky clean ad campaign.

The Brandsplat Video Report discusses what’s going on in the world of online branding and digital engagement... full story


Featured Article:

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Branding - For Better or Worse

The point of a brand is to create an instantaneous association in people's minds. The Nike 'swoosh' brings to mind footwear, athleticism, and Michael Jordan. The Toyota 'bull' logo evokes images of compact cars, foreign business competition, and new ways of doing things. The name Budweiser reminds us of everything from the actual beer to those clever talking frogs, and the 'wassup!' advertisements... full article

It's Called Brandcasting

The best way to build traffic to your website is by creating quality content and distributing it throughout the Internet. This improves your search rankings, generates inbound links, and enhances your online branding. That's what we do at Brandsplat. And for less than the cost of a typical PPC campaign.  Email Us or Call (800) 299-5498.