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THE
BRANDSPLAT REPORT
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News & opinion about digital marketing & branding Vol.I  Issue No.5
June 19, 2009
News & Opinion:
Journalism ain’t dead. At least that’s the slant.

Walt Mossberg, personal technology columnist for the Wall Street Journal reports on a new kind of online venture that attempts to blend journalism, advertising, entrepreneurship and social networking all into one big ball of digital wax. ...full story


Blogging for dollars. Readers would be good too.

The greatest fear for any blogger is that nobody is listening. Extensive blog entries have recently given way to snackable information like tweets, making blogging a less sexy and a more time consuming endeavor. ...full story


Good news is no news.

In a recent TechCrunch article I read about a new website sponsored by Sears and AOL that pushes “Good News” to readers. ...full story


Sweatshop blogging. Good for marketers, bad for writers.

A recent post by content guru Christina Gleason uncovers the dark underbelly of what Google considers good practices for creating link bait. ...full story


When slow growth gives way to slow death.

I’ve been privy to working with big brands that were making the transition from the brick and mortar world to e-commerce. ...full story


Featured Article:

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Etiquette for Social Media Sites and Blogs

Social media is social. Social, an adjective that one definition gives as pertaining to, devoted to, or characterized by friendly companionship or relations: a social club. That's what social network sites are - social clubs. Where people with the same interests get together and learn, teach, grow, and bond.

Hopefully you were taught social etiquette while you were growing up. You remember, elbows off the table, shake hands when you meet someone, send thank you notes, say please and thank you. Just as there are proper ways to behave in the world, there are proper ways to behave online. Here are a few ways to make your online experience a pleasure for everyone else ...full article

It's Called Brandcasting

The best way to build traffic to your website is by creating quality content and distributing it throughout the Internet. This improves your search rankings, generates inbound links, and enhances your online branding. That's what we do at Brandsplat. And for less than the cost of a typical PPC campaign.  Email Us or Call (800) 299-5498.