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News & opinion about digital marketing & branding Vol.II  Issue No.28
July 9, 2010
News & Opinion:

Candy-coated Kindness Pages

We at Brandsplat like to applaud brands of all sizes that do nice stuff for people while rocking social media marketing and online branding. So when we learned about the Skittles Mob the Rainbow campaign, we had to do a little investigating...  more


The 5 Things You Might Have Missed List

Ah, long holiday weekends. You eat a few hot dogs. You watch some stuff explode in the sky. You completely shut your brain off from all things business...  more


Mobile Marketing for the Masses

With all this snore-inducing iAd talk and endless battles for smart phone ad space, it’s easy to get discouraged by the prospect of mobile marketing. After all, it looks expensive...  more


The Facebook Privacy Debate Rages On

While we clickety-clacked on our keyboards, relentlessly checking our e-mail and social media inboxes, Internet data tracker-types noticed something strange...  more


Brandsplat Video Report:

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Enzo F. Cesario (Brandsplat CCO) talks about the iAd platform, Wonder Woman's Make-over, Google Alerts, and Taco Bell.

Featured Article:

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Building Brand Identity: The Shining Success of Penny Arcade

As brands go, few are as successful as Penny Arcade. Begun in 1998 as a web comic focused on videogame culture as seen through the eyes of the writer and artist, it has grown into a cultural touchstone and an example of how a brand can develop from humble roots into a true powerhouse... full article


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