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Brandsplat Video Report on iPad 2, Hootsuite Analytics and Bieber-bashing

 

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ENZO: This is Enzo F. Cesario with another edition of the Brandsplat video report. What's up Ben?

BEN: How'ya doing?

ENZO: I'm doing great. How was your week?

BEN: Good. Good.

ENZO: Good. Last week iPad came out. People are waiting…In New York City they are waiting in the rain, some of them overnight. Check out this little video clip, showing people, I think on 5th Avenue, they are waiting in line. Check it out (he shows clip of people waiting in line in the rain.) Okay, run out and buy stock, if you haven't already, in Apple. It's like crack!

BEN: The Knicks don't do that well in Manhattan.

ENZO: Well, are the Knicks any good?

BEN: They're getting better.

ENZO: They're getting better. But interesting. I know in California it was sunny and the lines were long too. But, you know…it's raining in New York City, come on. Buy stock in Apple.

BEN: Or umbrellas.

ENZO: Or umbrellas. I also want to talk about Hootsuite. They came out with an analytics dashboard that's really exciting if you like analytics like I do. I'm very excited. Can't you tell I'm excited, Ben?

BEN: Analytics are exciting.

ENZO: Anyway, you can have customized reports that are available to you so that if you want to set up some kind of report that is really focused on just one metric, you can do that for yourself right through your analytics package. Very cool. We use it to manage our social media and it's easy and the interface is really cool. So.

BEN: I see a Google buyout coming. They need that analytics.

ENZO: Yea, maybe. Do you think they can afford them? And finally I want to talk about what's going viral this week. Ben, what do you think people would want to watch this week? What do they want to watch?

BEN: It's either usually sex, death or humiliation.

ENZO: You're on to something. It's death. It's death and it includes Justin Bieber. Check this little clip out. 18 million plus views. Check this out. (He shows clip of Justin Bieber's role in CSI.) The funniest part of this is the comments. You have to read some of the comments. There are a lot of Bieber-haters out there, man.

BEN: Give 'em what they want.

ENZO: Yea, exactly. Anyway, no offense Justin, I love your work. Enzo F. Cesario. See you next time.